Microsoft Dynamics CRM

Infuse your organization with new way of customer intelligence using Microsoft Dynamics CRM version 3.0, an all-new customer relationship management (CRM) system that gives every customer-facing employee the information they need to truly impress customers.
Microsoft CRM creates a centralized repository of customer information that sits neatly alongside Microsoft Office and Microsoft Office Outlook - the applications your employees probably and preferably use every day. From Outlook, employees access Microsoft CRM sales, marketing, and customer service modules to make sales decisions, market products, solve problems, and get strategic views of the business. It's CRM that works - and works very well - because it works the way your users already do, works the way your business already does, and works the way technology should.

Microsoft Dynamics Customer Relationship Management is designed for small and medium businesses as well as divisions/departments of larger organizations. Microsoft Dynamics CRM allows you to increase sales success, deliver superior customer service, and make informed, agile business decisions.

Accessible from Microsoft Outlook the Web, and Pocket PC, Microsoft Dynamics CRM is easy to use, customize, and maintain, and integrates with other business systems, as well as scales to grow along with your business.

Real-World Technology for Real-World Business

SALES: CREATING DEMAND AND GENERATING NEW BUSINESS

No matter how complex your company's sales processes are, Microsoft CRM 3.0 provides easy-to-use features and capabilities to improve the way your sales and marketing organization targets new customers, manages marketing campaigns, and drives sales activities.

• Boost your sales pipeline with qualified sales leads and opportunities. Take advantage of analytics and embedded coaching to maximize opportunities to cross-sell products and services.
• Raise your sales strategy through centralized, coordinated sales processes, including scripts and other activities.
• Help your sales force arrive prepared for important customer meetings by accessing sales opportunities and service histories for each customer.
• Unify customer e-mail and responses by automatically capturing discussion threads as part of each customer's history record.

MARKETING: CLEARER VIEW OF YOUR CUSTOMERS AND BETTER DECISION-MAKING

In information-driven economy, Success requires the ability to transform that information into clear, actionable knowledge and respond more quickly to changing customer needs and preferences. With Microsoft CRM 3.0 Professional, your sales and marketing employees will have instant access to complete customer information no matter where it is stored, along with the tools needed to turn that information into action.

• Craft a single view of each customer based on every piece of information your company collects, all stored in a single location that is accessible across sales, marketing, and customer services organizations.
• Focus on marketing efforts using intelligent list and segmentation tools to reach prospective customers more effectively.
• Execute smarter marketing campaigns with powerful new analytic tools found in SQL Server, including data mining and business intelligence capabilities. Take advantage of new features that make it easy to create templates based on successful campaigns.
• Understand what your customers are telling you with reporting and analysis tools built on SQL Server Reporting Services that provide the precise customer knowledge your company needs to respond quickly to customer demands and changes in the marketplace.

SERVICE: PROVIDE MORE VALUE TO YOUR CUSTOMERS WITH TIME, KNOWLEDGE, AND EXPERIENCE

Every time someone in your organization interacts with a customer, it is an opportunity to strengthen that customer's loyalty to your company by providing high levels of personalized service. Because it can help you offer your customers targeted, relevant information about the products and services that they are interested in, Microsoft CRM 3.0 Professional can help you take advantage of opportunities to enhance customer relationships while giving your company the ability to maximize both up-sell and cross-sell.

• Respond instantly to service issues by delivering the right answers to customers in real-time. Take advantage of the integrated Microsoft CRM knowledge base for instant access to manuals, frequently asked questions, and troubleshooting tips.
• Resolve customer issues according to desired service levels. New features for automatic escalation and routing ensure that service requests are sent to the appropriate people.
• Schedule service activities and dispatch resources using new features that make it easy to find professionals who can deliver the right services. Use centralized scheduling and dispatching to manage resources and coordinate services.